Your new-look Marketingservicestalk!
We are pleased to announce our new-look Marketingservicestalk website.
Please go to the site and have a click around. I hope you will agree that it is a huge improvement on our previous design in terms of the look and feel.
We also now have the capacity to make use of pictures that suppliers have sent in.
(Link)
Subscribers will get pictures added to the site added to their releases free of charge; for other suppliers we may approach you for a separation charge if we are interested in running the story with a picture.
From the story page above I hope that you get an idea of one of the most important factors in our thinking: to show off the depth of content we have and to give our readers much clearer signposts to the rest of the site. We hope that this will encourage ever-larger numbers of readers to further engage with the site and enhance our already healthy reader numbers.
We still have some minor tweaks to make but by all means send in your comments on the new site to news@marketingservicestalk.
I also want to talk about the types of releases we are looking to use. Marketingservicestalk is a product and service news site for the marketing sector, dealing also with applications of those products. Product and service news will thus find a welcome home on the relaunched website.
We are not looking to feature large amounts of company news (appointments, contract wins and so on) as this generates very little traffic for us and is not strictly relevant to the site's aim. Company news that was posted to the site previously will remain on the site, however.
Enjoy the new Marketingservicestalk by clicking on the stories below and look out for our forthcoming HTML newsletter.
Top Products featured this issue
[1] CONCENTRIX LAUNCHES EASY-START CRM PACKAGE
(Concentrix, 24 Sep 2008)
Concentrix has released an Easy-Start package for Microsoft Dynamics CRM, designed to offer businesses a quick and affordable way to implement the software. The Easy-Start package is aimed at small businesses wishing to implement the software with maximum efficiency and minimal inconvenience.
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[2] ALLIES COMPUTING ENHANCES POSTCODER BATCH SOFTWARE
(Allies Computing, 08 Oct 2008)
Allies Computing is to launch an enhanced version of its Postcoder Batch software. The address cleaning and validation software will be able to clean and update an improved number of addresses an hour.
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[3] ECLIPSE LAUNCHES COGITO KNOWLEDGE MANAGEMENT
(Eclipse Marketing, 19 Sep 2008)
Eclipse Marketing has launched Cogito Monitor and Cogito Contact, two knowledge management systems that utilise semantic technology. Cogito Monitor is a web research tool that enables businesses to trawl the web to find out what their customers are saying about them and their competitors online. M
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[4] DOTMAILER LAUNCHES LEADVISION B2B TRACKING TOOL
(dotMailer, 08 Sep 2008)
DotMailer has launched LeadVision, a business-to-business website tracking tool designed to identify site visitors by name and convert previously anonymous website users into active leads. LeadVision allows users to generate daily customised reports containing website data to inform sales and marketing activity and maximise the return on investment of digital marketing spend.
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[5] ADCONION LAUNCHES ONLINE VIDEO NETWORK
(Adconion, 26 Sep 2008)
Adconion has expanded its product offering with the launch of an online video network, which offers marketers an additional channel for communicating with their target audiences. Adconion already offers advertisers the option of using video adverts within standard online advert formats, including IAB supported banners and MPUs, without requiring any additional technology add-ons.
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[6] TROVUS LAUNCHES REVELATION ANALYTICS WEB TOOL
(Trovus, 15 Sep 2008)
Trovus has launched Trovus Revelations, an analytics web tool designed to deliver real-time 'who and why' information about website activity while protecting the privacy of users. Trovus Revelations tracks and logs key information such as the source domain (and therefore company identity) of individuals accessing an organisation's website even if they do not register on the site, how the user found the site (e.g Google search, including search terms), which pages they viewed on the site and how long they spent on those pages.
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[7] OXFORD COLLEGE OF MARKETING LAUNCHES DVD-ROM
(Oxford College of Marketing, 03 Sep 2008)
The Oxford College of Marketing has launched a DVD-ROM entitled 'Marketing Master Classes'. The DVD-ROM is presented by Professor Malcolm McDonald, a FTSE100 company marketing consultant and emeritus professor at Cranfield Business School.
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[8] PIERHOUSE ENHANCES NET.TICKIT MESSAGING SYSTEM
(Pierhouse Business Solutions, 07 Oct 2008)
Pierhouse has announced software that enables retailers to automatically update their digital screens, ticketing, POS and kiosks simultaneously with the same content from one source. Additional software that schedules and delivers content, including live pricing information, to digital screens has been integrated into Pierhouse's Net.tickit browser-based messaging system.
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[9] 10TH PLANET LAUNCHES DIGITAL PRINTING SERVICE
(10th Planet Digital Media, 07 Oct 2008)
10th Planet has launched a DVD and CD digital printing service, developed in conjunction with Sun Chemical. The digital print system offers a high gloss, full-colour print for both CD and DVD discs and will enable 10th Planet's central London duplication facility to turn around high volume duplication runs in 24 hours or less.
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Lyndon White
Marketingservicestalk editor
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