Product category:
Media
News Release from: Zattoo | Subject: live IPTV player
Edited by the Marketingservicestalk Editorial
Team on 18 March 2008
Zattoo launches latest UK channel
line-up
Zattoo, the live TV to PC platform, has launched its latest UK channel line-up, extending on its existing range of channels such as Channel 4, BBC Three and Bloomberg.
The following mainstream and specialist channels are also available for free via the live Zattoo IPTV player: Channel 5, AutoMoto TV, The Poker Channel, Information TV, Russia TV, Community Channel, France 24 (in French) Alexandra Illes, country manager, Zattoo UK; said: "The introduction of these new channels on to the Zattoo player offers users access to an increased selection of TV entertainment via their PC or laptop
This article was originally published on Marketingservicestalk on 7 Mar 2008 at 8.00am (UK)
Related stories
Online TV streaming brings video ads to desktop
Zattoo, the live TV to PC platform, is opening its doors to advertisers.
Insert opportunity for buyers of office supplies
Viking Inbox Media has released an insert opportunity for Viking Direct product dispatch through Response One Media Sales.
"We are committed to providing the most reliable and assorted live IPTV player and we are constantly looking to partner with new broadcasters to extend our entertainment offering".
Zattoo delivers a live stream, so that the viewing schedule for its channels runs simultaneous with that of TV, making it ideal for viewing live news and sports.
Zattoo is accessible through a simple one-off download of its software player.
Further reading
DVD.co.uk offers insert opportunity
Independent Direct Marketing has struck a deal with online retailer DVD.co.uk to include inserts in its 80,000 monthly product despatches to its ABC1 customers.
ABC unveils launch dates for press group reports
ABC has confirmed the monthly release dates for 2007 Group Product Reports that include ABC and ABC Electronic audited data for both print and website editions of national newspapers.
The player has been developed so it is as close to watching TV as possible, including a newly introduced Electronic Programme Guide (EPG) and Channel Manager.
The EPG allows people to plan what they want to watch all from the Zattoo player, cancelling the need to refer to channel listings in a newspaper or website.
It's a useful feature as it also includes content summaries and further information about each show.
The Channel Manager offers users the chance to control their channel list and hide channels that they're not interested in.
"Changing channels on Zattoo is as easy as using a remote control and the introduction of our EPG and Channel Manager has made it an even more complete IPTV experience", Illes continued.
Zattoo was founded in the US in 2005 and successfully launched in Switzerland the following year.
Since then, the virtual television network has expanded into eight European countries and will also be available in the US later this year.
In this short period of time, Zattoo has attracted over 1.8 million users and is growing at a rapid pace.
What is Zattoo? Zattoo is a legal new TV distribution service transmitting the world's most popular channels in unprecedented quality onto users' computers.
Zattoo is free and works without additional hardware.
Users download the software, the Zattoo player, from the company website and can watch free TV on their computers in minutes.
Other than broadcasters' own online simulcast offering, Zattoo operates like a channel aggregator, allowing users to switch between different channels in one player installed on their laptop.
The Zattoo player is available for all current operating systems (Windows XP and Vista, Mac OS X, and Linux).
Zattoo has offices in Ann Arbor, Michigan (USA) and Zurich, Switzerland.
• Zattoo: contact details and other news
• Email this article to a colleague
• Register for the free Marketingservicestalk email newsletter
• Marketingservicestalk Home Page
Search the Pro-Talk network of sites
