Product category:
Integrated marketing
News Release from: Xchangeteam
Edited by the Marketingservicestalk Editorial
Team on 08 February 2008
Xchangeteam crowns its freelancer of the
year
Freelance PR and communications consultant Rona Levin has been named Freelancer of the Year by people resourcing company Xchangeteam.
Levin beat 153 entrants to take the title The Awards are now in their fourth year and, this year, have been sponsored by freelancing trade body The Professional Contractors Group (PCG)
This article was originally published on Marketingservicestalk on 30 Jul 2007 at 8.00am (UK)
Related stories
Xchangeteam searches for Freelancer of the Year
The Xchangeteam Freelancer of the Year Awards are the only awards dedicated to showcasing the best in freelance talent in communications, marketing and creative services.
Clock ticks on Freelancer of the Year entries
Time is running out fast for nominations for Xchangeteam's Freelancer of the Year, which has a closing date of 3 December.
The following freelancers also won the top prize in each of their categories: Anna Hollisey for Editorial, Andrea Balboni for Advertising and Design as well as Digital Excellence, Amanda Rayner for Events and Marketing and Ian Beaumont for Public Affairs.
Overall commendations were given to Amanda Rayner and Anna Hollisey.
Xchangeteam's Freelancer of the Year Awards have been designed to showcase freelance talent and reward those consultants who have added real value to a client's business and to UK plc overall.
All entries were assessed by a panel of industry experts who were also looking to reward the key characteristics that make freelancers successful - flexibility, insight, fresh ideas, a strong work ethic and a commitment to adding real value.
Commenting on Levin's achievement, Dominic Shales, Director of Paratus Communications and judge of the PR and Communications category, said: "Rona clearly demonstrated that she had gone the extra mile for the client, achieving a fantastic volume and quality of media coverage that made a very tangible difference to the success of the exhibition.
"Her enthusiasm for the brief shone through and her success shows that with a combination of dedication, passion, creativity and smart thinking, a freelance consultant can make an impressive and measureable impact".
Levin won the award for developing and implementing an intensive media campaign for The British Library's religious exhibition Sacred: Discover what we share.
Her campaign secured extensive national and international TV, radio and press coverage across a wide section of political, business, cultural and religious spheres.
The coverage served to attract the highest ever visitor numbers to an exhibition at the Library.
Rona Levin has been freelance for five years.
On winning the title, she said: "I'm delighted to win the award; freelancers usually work in the background and don't seek attention for their work, so it makes quite a change to be recognised as contributing to my client's success in the UK.
"I highly recommend freelancing to anyone who enjoys a challenge, variety and can hit the ground running".
Emma Brierley, CEO and founder of Xchangeteam, believes that the Award has become an important window on the capability and ambitions of the excellent freelance resource that exists in the UK's marketing, media and communications sectors.
Her aim was to create an award that would promote the value that freelancers bring to their clients' businesses and the industry overall as well as inspire the growing freelance workforce.
She said: "Many clients are gradually realising the benefits that freelancers can bring to their business - there is a huge pool of talent in the industry and the Freelancer of the Year Awards serve to give freelancers a well deserved pat on the back, to acknowledge their work and celebrate their unsung achievements".
• Xchangeteam: contact details and other news
• Email this article to a colleague
• Register for the free Marketingservicestalk email newsletter
• Marketingservicestalk Home Page
Search the Pro-Talk network of sites
