Product category:
Web design and development
News Release from: WeBuild | Subject: web design
Edited by the Marketingservicestalk Editorial
Team on 14 March 2008
WeBuild creates websites for CSC Media
Group
Web agency WeBuild has completed a contract to create two new branded websites for CSC Media Group's Anime Central and True Movies television channels.
CSC Media Group is a leading independent digital satellite and cable broadcaster, operating 13 music, movie and children's channels in the UK For Anime Central WeBuild created a highly interactive site in which users can comment on news stories and engage with one another in the very active forums on all matters Anime
This article was originally published on Marketingservicestalk on 5 Mar 2007 at 8.00am (UK)
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The site allows the channel to generate content such as news stories, details on all the series on air, competitions, video previews and trailers.
The equally interactive True Movies website supports the programming of two movie channels.
It lets the channels generate information about films on-air as well as trailers, imagery and competitions.
Site users can post their comments and share experiences.
Iain Ward, a director of WeBuild, said: "Both sites have been designed and built so they develop communities around the channels to allow CSC to fully engage with its viewers.
"Anime Central has a hugely popular forum with a very active community to support its enthusiastic fan base.
"The community is a way for Anime Central to gauge opinion on the channel and its programming.
"We initially moderated the forum until it got to the point where it now manages itself without cost to the company".
For both channels, WeBuild provided bespoke integration of the television guides so that schedules can be easily and quickly updated.
It also delivers ongoing support and training to CSC staff to ensure the sites are simple to run.
David Docherty, CEO of CSC Media Group, said: "WeBuild helped us reach out to and develop a close relationship with our online audience.
"We were pleased to work with such inventive and cooperative partners".
WeBuild is a full-service web agency based in Covent Garden, London.
It is a specialist in creating bespoke websites for leading media companies including the Extreme Sports Channel, and international conference and exhibition companies.
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