Product category:
Mobile marketing
News Release from: Wapple.net | Subject: Wapple Advert Package
Edited by the Marketingservicestalk Editorial
Team on 11 January 2008
Wapple unveils quick and easy mobile ad
apackage
Wapple has launched a quick and easy way for companies to get a mobile advertising campaign up and running based on its popular Wapple Canvas web-based tools for creating mobile websites.
The new Wapple Advert Package provides all the tools, templates, tips and advice needed to create and publish a fully interactive mobile advertising site Ads are automatically optimised and delivered to thousands of different mobile phones and devices, either as a standalone ad or part of an integrated, cross-media campaign
This article was originally published on Marketingservicestalk on 9 Jul 2007 at 8.00am (UK)
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Using Wapple Canvas and the Wapple Delivery Engine, companies and professionals can establish their mobile presence quickly, easily - and for free.
The Wapple Advert Package includes access to a wide range of templates that walk users through the process of creating a successful mobile ad, including essential calls to action such as 'click-throughs', 'click to call' or 'purchase now' links, for example.
But it also provides the creative freedom to run with new ideas with the help of easy-to-use design-and-build tools and Wapple's Top Ten Tips for mobile advertising.
The package also allows companies to deliver downloadable content as part of the promotion.
"Mobile advertising is set to revolutionise the way companies interact and communicate with their target audience, but it is still a new media and a proper understanding of mobile is needed to get it right," said Anne Thomas, business development director at Wapple.
"With our new Wapple Advert Package, we are not just giving people the ability to create and publish a mobile advertising site; we are giving them everything they need to do it successfully.
"We provide the knowledge and expertise to take advantage of the unique attributes of mobile, as well as advice on driving traffic to the ad and integrating mobile advertising into existing digital, print and broadcast campaigns".
Companies can sign up for the Wapple Advert Package from just GBP30 per month.
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