Visual Sciences extends European certification

Visual Sciences (formerly WebSideStory), a provider of real-time analytics applications, has expanded its Certified Professional Program to key target markets in Europe.

First previewed to Visual Sciences' European partners in Amsterdam last month, the new programme allows customers and partners to receive in-depth training and certification on Visual Sciences' real-time analytics applications.

Structured by levels of role-based and product-specific training, the programme culminates in certification as a Certified Analyst, Certified Architect or Certified Solution Consultant.

In addition to certification, the programme's options provide participants with multiple benefits, including access to Visual Sciences Technology Platform 5, HBX Analytics or Visual Site "sandbox" systems that enable real-world, on-demand skills practice; high-level help from Visual Sciences' consulting experts; and full access to the company's technical support services, among others.

"With the launch of the Certified Professional Program, Visual Sciences made a substantial investment in client and partner education," said Jim MacIntyre, Visual Sciences' chief executive officer.

"We are very pleased to be able to expand this to our European customers and partners to help them build their knowledge and expertise in our range of real-time analytics solutions.

"By providing our European partners and clients with region-specific versions of this new programme we have underscored Visual Sciences' commitment to these key markets".

"This roll-out in Europe will ensure these markets have access to the best educational curriculum to enable them to leverage all of the capabilities within the Visual Sciences' products, and reap the full set of technology and business benefits available to them," said Bob Chatham, Visual Sciences' senior vice president, education.

"As an e-marketing consultancy specialising in web analytics, our key goal is to ensure our customers are able to benefit fully from the solutions we recommend - the comprehensive certification and training program that Visual Sciences is launching here in Europe will help us to provide the right solution to our customers, as well as providing them with the training and resources to make full use of the product set," said Bob Nieme, managing director of Netherlands-based Adversitement, one of Visual Sciences' premier partners in Europe.

Certification tracks for each role consists of hands-on classroom training followed by a written or practical exam.

Current certifications include the following.

Certified Analyst - provides in-depth training and credentials for business analysts who want to become expert end-users of HBX Analytics, Visual Site or Platform 5.

Certified Architect - provides in-depth training and credentials for candidates who want to design, build and optimise HBX Web and multichannel Platform 5 analysis applications.

Certified Solution Consultant - provides sales coaching for resellers and agencies that represent the Visual Site and HBX Web analytics solutions to their clients.

Pricing is per student and varies based on certification package and level.

Package pricing is available for agencies and companies seeking to train groups or establish ongoing certification programs.

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