ValueClick Europe sponsors conference at ad:tech

In collaboration with ad:tech London 2007, online marketing company ValueClick has secured Will Whitehorn, President of Virgin Galactic, as the keynote speaker on day two of the show.

Will Whitehorn's session is to be introduced by Carl White, CEO of ValueClick Europe.

The session, entitled "Digital Space" will explore themes of innovation, the inception and upcoming launch of Virgin Galactic and how Virgin's businesses and online have impacted brands, consumers and they way they use technology.

As headline sponsor of ad:tech London 2007, along with the organisers, ValueClick will also be hosting a senior level panel debate to close the first day's conference, entitled "Obtaining value from acquisitions: buying or buying and building?" The aim of the session is to: examine the benefits and drawbacks behind merging companies; discuss the impact on consumers; and take a look at the recent mergers and acquisitions and what they mean for digital marketers.

It will be chaired by Carl White and the panelists include - Charles Berry, Director, Virgin Group and New Media Spark; Stephen Taylor, Regional Vice President Audience Group, Yahoo! Europe; James Aitken, former Managing Director, MediaBrokers; and Marcus Anselm, MD, Longacre.

The panel will be followed by a drinks reception in the foyer and will be open to all conference attendees.

Carl White, Chief Executive Officer of ValueClick Europe, said: "Our presence at this year's ad:tech London will ensure that we are placed to drive forward our thought leadership position in the marketplace.

"In particular the panel debate at the end of the first day will address a topical subject and I think many individuals will want to hear the issues discussed".

Christophe Asselin, Group Communication Manager of ad:tech Europe, commented: "ValueClick's sponsorship of ad:tech complements the overall show line-up, and the keynote address by the President of Virgin Galactic will be a huge draw and offer great value to our delegates".

Ad:tech London 2007 is to be held at Olympia, London, on 26 and 27 September 2007.

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