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Valassis
All articles from Valassis
Valassis provides coupon services to cider brand
Westons Cider has selected Valassis to provide coupon and voucher services to support its ongoing marketing and advertising campaigns.
News from Marketingweek Marketplace, 11 August 2010
Valassis coupon services promote cereal bar
Northumbrian Fine Foods has selected coupon services from Valassis to promote its fair-trade product Geobar in 'Cosmopolitan' and 'Good Housekeeping' magazines.
News from Marketingweek Marketplace, 26 July 2010
Valassis notes consumer shift to digital coupons
Research commissioned by coupon and voucher services provider Valassis has suggested that promotional offers continue to have a significant impact on consumer spending habits.
News from Marketingweek Marketplace, 9 July 2010
Valassis runs coupon campaign for TSC Foods brand
TSC Foods has selected Valassis to support its Glorious range of fresh soups with GBP0.50 coupon campaigns.
News from Marketingweek Marketplace, 27 May 2010
Adagio Teas selects Valassis for coupon promotion
Adagio Teas has selected Valassis to help drive trial and increase sales of its ready-to-drink iced tea range Anteadote in the offline environment with an on-pack coupon promotion.
News from Marketingweek Marketplace, 3 March 2010
Coupon campaign drives gluten-free bread sales
Valassis has been selected by Stiletto Foods, manufacturer of Mrs Crimbles free-from products, to help drive trials and increase sales of its gluten-free bread with a GBP0.50-off coupon campaign.
News from Marketingweek Marketplace, 6 January 2010
Freixenet selects Valassis for coupon campaign
Freixenet is working with Valassis to launch a promotional marketing campaign in partnership with Lovefilm.
News from Marketingweek Marketplace, 19 November 2009
Ricola utilises coupons to promote confectionery
Valassis has announced that Ricola is stepping up its UK marketing activity with a rolling coupon campaign that offers GBP0.25 off the entire range.
News from Marketingweek Marketplace, 30 September 2009
Naty ambassadors rewarded with printable coupons
Valassis has been selected by Naty to manage a campaign that sees participants of the babycare company's ambassador programme offered internet-printable coupons.
News from Marketingweek Marketplace, 10 September 2009
Coupon campaign promotes spoiltpig bacon range
Denhay Farm has launched a coupon campaign with Valassis for the dry-cure bacon producer's spoiltpig range, which carries the RSPCA Freedom Food mark.
News from Marketingweek Marketplace, 4 September 2009
Promotional offers affecting buying habits
Research from Valassis has revealed that promotional offers are having an influence on the everyday buying habits of recession shoppers, with even wealthy AB consumers searching for bargains.
News from Marketingweek Marketplace, 22 July 2009
Valassis provides coupon services to promote Azor
Valassis is providing coupon services to King of Shaves as part of a GBP5m marketing investment to make its Azor brand the best-selling razor in the UK.
News from Marketingweek Marketplace, 3 June 2009
Reporting system delivers promotional insight
Valassis has announced the availability of a three-tier reporting system to deliver promotional insight to brands.
News from Marketingweek Marketplace, 27 May 2009
Evercreech selects Valassis coupon services
Valassis has announced that it has been selected by Evercreech Truly Uniq to provide coupon-handling services to ensure the efficient management of its coupon campaigns from start to end.
News from Marketingweek Marketplace, 4 March 2009
Valassis offers help with VAT refunds
Valassis is offering to help coupon issuers recover in excess of GBP160m in VAT refunds following a landmark decision by the House of Lords.
News from Marketingweek Marketplace, 3 March 2009
Coupon campaign hits 40% redemption in two days
Valassis has announced that St Helen's Farm experienced 40 per cent redemption in its first-ever coupon campaign in the first two days.
News from Marketingweek Marketplace, 20 February 2009
Valassis provides coupon services to wine supplier
Concha y Toro has signed up to coupon services from Valassis and has announced plans to extend its coupon activity with the company into 2009.
News from Marketingweek Marketplace, 29 January 2009
Measurement and management vital, says Valassis
Sales promotional campaigns must be more measurable and managed more effectively in order to beat the financial crisis, according to discussions at Valassis's 'Scanning Ahead' event.
News from Marketingweek Marketplace, 22 December 2008
Valassis launches coupon campaign for Thorntons
Valassis has announced that it has been appointed by Thorntons to launch a nationwide coupon campaign to consumers, supported by a range of grocery and convenience stores across the country.
News from Marketingweek Marketplace, 18 December 2008
Valassis enters coupon contract with Inspirit
Valassis has entered into a contract with Inspirit Brands to offer consumers a coupon for GBP2 off its Sagatiba brand of cachaca.
News from Marketingweek Marketplace, 15 September 2008
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