Twentysix develops National Friendly web presence

A Twentysix product story
Edited by the Marketingweek Marketplace editorial team Jul 24, 2009

Twentysix has been appointed to develop the digital strategy for National Friendly, a specialist provider of health insurance.

National Friendly, previously known as National Deposit, recently underwent a major rebranding exercise to help position it as a 21st century mutual committed to building its share of the UK healthcare market.

It has appointed Twentysix to help ensure its digital strategy stays ahead of its competitors and to provide new and existing customers with online access to a range of services.

The digital agency will create a refreshed online presence for National Friendly, designing and building a new website as well as search engine optimisation and social media elements.

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