Tradedoubler restructures product offering
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Tradedoubler product story
Edited by the Marketingweek Marketplace editorial team
Feb 23, 2009
Tradedoubler has repositioned its product and service offering in order to meet increasing market demands for an integrated offering to optimise marketing budgets and maximise results.
Tradedoubler's suite of performance-based digital channels spans affiliate marketing, display advertising and lead generation campaigns, plus a technology offering to manage cross-media and search-specific activity.
The company said it believed that an integrated service underpinned by one common technology platform will give its clients a holistic view of their digital activity.
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