Tradedoubler in Jessops affiliate marketing drive
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TradeDoubler product story
Edited by the Marketingservicestalk editorial team
Oct 14, 2008
Tradedoubler has been appointed by Jessops as its exclusive affiliate marketing provider.
Tradedoubler will support Jessops in driving sales, maximising return on investment and providing an effective online service for Jessops's partners and customers.
Jessops has run its affiliate programme with Tradedoubler on a non-exclusive basis since October 2003.
Jessops recently made affiliate activity a major part of its overall online marketing efforts.
This included the introduction of an offline 'collect at store' feature, which gives customers the option to shop online and collect from a local store on the same day.
Tradedoubler affiliates have accounted for around half of all Jessops' online business since 2006.
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