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Product category: Marketing strategy and consultancy
News Release from: TranslateMedia
Edited by the Marketingservicestalk Editorial Team on 15 April 2008

TranslateMedia opens New York office

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TranslateMedia - an award winning translation and localisation company with offices in London, Paris and Brussels - officially launched its office in New York last week.

TranslateMedia also secured a strategic investment from the US venture capital fund NHI II LLC Managing Director Patrick Eve said: "We are delighted to have NHI II on board as strategic partners in TranslateMedia as we launch our operations in the single most important market in translation and localisation in the world

"Their team brings a huge amount of local know-how and experience to the table and they have really helped us to hit the ground running".

Dave Hadani, NHI II's CEO, remarked: "We have been studying this space for some time and have been keen to get involved in an important and fast growing part of international trade.

"We were immediately impressed by TranslateMedia's management and approach to this industry and felt that their innovative workflow tools and strong approach to translation as a service industry gives them a significant competitive edge.

"Clients seem increasingly motivated by quality, speed, price, service and confidentiality when choosing a supplier and TranslateMedia seem to address these issues better than other companies that we examined".

In 2007, TranslateMedia became one of a shortlist of agencies to be awarded the European Standard in BS EN 15038: 2006, the first standard to define quality assurance guidelines for translation service providers.

"The company's unique web-based technology platform optimises the delivery fast, accurate and cost-effective translations services and I am confident that we will respond to the high demands of the US market in this respect", said Hamish Wood, TranslateMedia's US country manager.

"Our research found that existing translation providers often neglected important areas of business such as client confidentiality, IT security, round the clock helpdesk facilities, and were generally not in touch with their clients' requirements and working methods.

"TranslateMedia has addressed these issues and further enhanced by TranslateMedia's integration to translation memory supplier MemoQ.

"We therefore positioned TranslateMedia to satisfy the requirements of business in the 21st century".

Operations Manager Matt Train said: "Our technology has been developed for use by everyone in the translation process to facilitate a quick and efficient service.

"Our platform is like a Command and Control centre, enabling our client to receive real time information on their jobs, and delivering top quality service at a surprising speed.

"Achieving, and in many cases surpassing, the requirements of the British Standard reflects the outstanding competence of our internal processes, as well as our commitment to providing a quality service".

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