Totally Dynamic gets wrapped up in Nissan project
A
Totally Dynamic product story
Edited by the Marketingweek Marketplace editorial team
Oct 9, 2009
Totally Dynamic has assisted Creative FX, Nissan's badging and graphics supplier, with the wrapping 160 cars - one for each Nissan dealership throughout the country.
The project needed to be completed in time for Nissan to launch a nationwide 'British Built' campaign that was running back-to-back with the government's scrappage scheme.
The teams worked seven days a week, clocking up around 3,000 man hours to wrap all 160 Micras using more than 2,800m2 of union-flag-themed wrapping vinyl.
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