Touchdown Brand Affinity Marketing

All articles from Touchdown Brand Affinity Marketing

Brand partnership offers theme park promotion

Touchdown has secured a brand partnership between Chessington World of Adventures and Good Natured smoothie brand Happy Monkey to provide a strong marketing offer.

News from Marketingweek Marketplace, 11 June 2010

RSPCA to utilise brand affinity marketing

Touchdown Brand Affinity Marketing has been selected by the RSPCA to recruit new members for the charity's Animal Action children's club and raise awareness of the club magazine.

News from Marketingweek Marketplace, 22 April 2009

Touchdown to widen Washington DC appeal

Touchdown Brand Affinity Marketing is to create and implement a series of brand partnership campaigns for Washington DC Tourism to shift perceptions of the city.

News from Marketingweek Marketplace, 18 March 2009

Airline drives sales through affinity marketing

Etihad Airways, the UAE's national airline, has appointed partnership marketing specialist Touchdown Brand Affinity Marketing to source prestigious brand partners in the lifestyle sector.

News from Marketingweek Marketplace, 15 February 2008

Eve picks Touchdown to manage affinity card

Touchdown Marketing has been appointed to source and secure a collection of premium partners in diverse sectors to create an exclusive affinity card for eve readers.

News from Marketingweek Marketplace, 2 August 2007

Touchdown expands BrandMine 'dating' database

Touchdown Marketing, Europe's leading partnership marketing agency, has announced the official launch of BrandMine, its unique "brand dating site" database.

News from Marketingweek Marketplace, 1 August 2007

What is brand affinity marketing?

Touchdown Marketing explains how to take advantage of the equity locked in brands and customer bases by working in partnership with a non-competitive brand that complements your own product.

News from Marketingweek Marketplace, 29 June 2007

Affinity group forges US links with LA promotion

UK-based brand affinity consultancy Touchdown Marketing has signed three strategic partnership agreements with LA INC, the official convention and visitor's bureau in Los Angeles.

News from Marketingweek Marketplace, 15 June 2007

Financial firms must boost marketing activity

Research from customer insight and database marketing specialist KDB has revealed that UK financial firms need to boost marketing to take advantage of the economic recovery.
Emoderation to moderate State of London debate

The Greater London Authority (GLA) has appointed moderation and community management company Emoderation to moderate the first online State of London debate.

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