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Product category: Mobile ticketing and vouchers
News Release from: Tixmob | Subject: Paperless tickets
Edited by the Marketingservicestalk Editorial Team on 27 June 2007

Ethical music festival issues paperless
tickets

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Two Thousand Trees, the festival for ethical music fans, will minimise its impact on the environment by delivering tickets to fans via tixmob, the mobile ticketing service

The paperless tickets will eliminate the environmental and financial cost of printing and delivering traditional paper-based tickets The two-day music festival is one of the first in the UK to use mobile ticketing

To buy tickets fans simply log on to new mobile ticketing website tixmob.com and pay for their tickets using a credit or debit card.

Tickets are then delivered direct to their mobile phone and at £37 are the cheapest tickets available for the event anywhere online.

Festival goers can choose to receive all tickets on one phone or, for those buying multiple tickets, to have them delivered direct to their friends' mobiles.

Unlike traditional ticketing services tixmob charges no charge costly delivery fees.

Buyers simply pay the face value of the ticket plus a nominal processing charge and tickets will be available right up until the final minutes before the event starts.

James Scarlett, organiser of the Two Thousand Tress Festival, said: "The ethos of the festival is very much one of sustainability and laid back consideration - that stretches to the ticket too.

"Using tixmob we are happy that we are helping reduce our environmental impact by reducing the need for paper-based tickets as well as giving festival goers a convenient, hassle-free way to buy tickets".

Two Thousand Trees Festival will be held near Cheltenham at Upcote Farm, Withington on 13 and 14 July and is being supported by the people behind the successful and deliberately low key Truck Festival, Oxford, which celebrates its tenth birthday this year.

Ramesh Kumar, business development director, tixmob, added: "Having fun shouldn't be hard work so we set up tixmob to provide easy, reliable and affordable access to gigs and events.

"We redeem more tickets than any other company in the world so this is an obvious next step for us.

"Using affordable technology backed up with a powerful online and mobile marketing platform we can help boutique festivals like Two Thousand Trees deliver tickets affordably and promote their event".

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