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Thomson Directories

All articles from Thomson Directories

Audit urges local firms to better utilise SEO

Thomson Local has teamed up with Analytics SEO to publish an audit of small business websites, which revealed a worrying lack of search engine optimisation (SEO).

News from Marketingweek Marketplace, 28 July 2010

Thomson Local to roll out voucher programme

Thomson Local has announced that it is to begin a national roll-out of its money saving vouchers programme following successful trials in 2009.

News from Marketingweek Marketplace, 26 March 2010

Thompson expands Google listings relationship

Thompson Local has expanded its relationship with Google after signing an agreement to become the preferred supplier of business listings for Google Maps.

News from Marketingweek Marketplace, 23 February 2010

Thomson Local in European move

Thomson Local is to offer businesses the opportunity to market themselves in 218 countries across Europe, after it signed a deal to become the exclusive UK agent and partner for Europages.com.

News from Marketingweek Marketplace, 5 June 2008

Thomson backs Nectar deal with comms push

Thomson Local has announced that it is to launch a multimillion-pound communications drive, including a national TV campaign, in support of its Nectar partnership.

News from Marketingweek Marketplace, 2 May 2008

Direct marketing made simple for SMEs

Business Strata, the B2B data division of Thomson Local, has relaunched its website to ensure that businesses are able to find, talk to and win new customers with greater ease.

News from Marketingweek Marketplace, 26 February 2008

Hot new prospects for insurers

Calls you Control has announced that it is to launch a dedicated call centre at its Farnborough headquarters, offering a 'concierge' service to the insurance industry.

News from Marketingweek Marketplace, 5 February 2008

Calls You Control breaks affiliate mould

Calls You Control has announced the launch of an affiliate marketing programme that is set to break the industry mould and allow affiliates to generate high levels of revenue from their websites.

News from Marketingweek Marketplace, 31 October 2007

Thomson Local and Google extend deal

Thomson Local has announced that it is has expanded its longstanding relationship with Google, after signing a two-year extension to its AdWords Authorised Reseller agreement.

News from Marketingweek Marketplace, 26 September 2007

Calls You Control lowers insurance ad risk

Calls You Control from Thomson Local provides insurers with enquiries, flexible call allocation and the opportunity to sell failed quotes from those customers who do not complete.

News from Marketingweek Marketplace, 17 July 2007

Thomson Local hands media brief to Carat

Thomson Local has appointed Carat to handle its multimillion-pound communications strategy, planning and buying across all media, following a competitive pitch against several agencies.

News from Marketingweek Marketplace, 17 May 2007

Thomsonlocal.com launches Online Agency

ThomsonLocal.com is to launch a pay-per-click advertising service aimed at small to medium sized enterprises.

News from Marketingweek Marketplace, 10 April 2007

Thomson Local rebrands famous classified directory

Commencing in July with the publication of the Farnborough directory, the Thomson Local will become The Book.

News from Marketingweek Marketplace, 6 March 2007

Yell marketing chief defects to Thomson

Thomson Directories has appointed Gary Brown as product and marketing director.

News from Marketingweek Marketplace, 5 March 2007

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A Pro-talk Publication

A Pro-talk publication