CIM to show interactive programmes and services

The Chartered Institute of Marketing (CIM) will be showcasing portfolio of interactive programmes and services on Stand 220 at the CIPD exhibition in Manchester on 17-19 November.

The CIM will be exhibiting its range of qualifications on offer to both marketing and sales staff via its own CIM Academy.

Study options include a virtual learning alternative, designed for maximum flexibility and accessibility, with a high level of delegate support and group interactions.

All coursework can be completed remotely, eliminating the time and cost of travel, which is said to be particularly useful for joint business team development.

For human-resources (HR) professionals dealing with changes in their organisations, there will be a one-off seminar session for sharing marketing tips and techniques that can be used to drive more effective HR.

This seminar will examine how treating HR stakeholders as an internal market and adopting tried-and-tested marketing techniques can improve the profile and performance of HR.

This session will be held at 15:30 on 17 November 2009 and attendance is on a first-come, first-served basis.

Visitors to CIPD 2009 will also be able to see CIMWorld: the CIM's virtual learning environment for organisations with large marketing teams based across many locations.

CIMWorld has been designed to deliver high-quality content and learning management resources straight to the desktop.

It brings together a range of functionality and resources, creating an end-to-end e-learning environment for marketing and sales.

It extends the reach of learning and allows flexibility that saves time and reduces the cost of learning interventions, according to the CIM.

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