CIM organises Virgin Galactic event
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The Chartered Institute of Marketing product story
Edited by the Marketingweek Marketplace editorial team
Oct 15, 2008
The Chartered Institute of Marketing (CIM) has organised an event to educate marketers and business people about Virgin Galactic's plans to make private space travel commercially available.
The event will take place in Cheltenham, UK, on 6 November 2008, and will feature a talk by Will Whitehorn, president of Virgin Galactic.
Whitehorn will review the company's progress in ending the exclusivity attached to manned space travel and discuss issues of regulation, marketing, insurance, branding, and safety.
Following the talk, there will be a buffet and networking opportunity.
Virgin Galactic is owned and established by Richard Branson's Virgin Group to undertake the challenge of making private space travel available to everyone.
Virgin Galactic's goal is to design vehicles which can fly almost anyone to space safely without the need for special expertise or exhaustive, time-consuming training.
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