Brighton set for World Social Marketing Conference

A The Chartered Institute of Marketing product story
Edited by the Marketingweek Marketplace editorial team Aug 15, 2008

The World Social Marketing Conference and Exhibition is set to be held at the Hilton Brighton Metropole on 29-30 September 2008.

It has been organised by the UK's National Social Marketing Centre, in association with the Chartered Institute of Marketing, and in partnership with the University of Lethbridge (Canada), and the Chinese University of Hong Kong.

The conference will provide a forum for shared learning across the social marketing industry, from practitioners to academics and public sector to corporate sector.

The event will cover theory, policy and practical application, and offer insight into some of the world's most successful health, environment and community engagement initiatives.

Various social marketers will be speaking at the conference, including Nancy Lee, Bill Smith and Jay Bernhardt.

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