Platinum concept enhances call centre experience

A Teleperformance product story

Edited by the Marketingweek Marketplace editorial team Oct 28, 2009

Teleperformance UK has announced the launch of Teleperformance Platinum following a Yougov survey that shows that a good contact centre experience can help companies retain their customers.

Teleperformance Platinum is a customer experience concept that is aimed at providing a greater customer experience to help brand loyalty.

The service combines technology with Teleperformance's global knowledge in customer experience, and is claimed to be an affordable proposition for clients to ensure good end-user relationships, beyond that of just improving key performance indicators.

Teleperformance Platinum has been developed by a team of global experts from all disciplines.

It allows the customer's environment to be reproduced at the agent workplace to address specific customer demands, ranging from complex issues related to technical support to building strategic relationships.

According to Yougov surveys carried out in October 2009 in the UK and US, most people felt they had a right to a greater contact centre experience if they regularly spend money with a company or stay loyal to a brand.

Many agreed that just one bad contact centre experience is enough to make them take their business elsewhere.