Sue Stedman rolls out corporate uniform for DBS

A Sue Stedman product story
Edited by the Marketingweek Marketplace editorial team Feb 25, 2010

Sue Stedman has announced the roll-out of a new corporate uniform for Dunfermline building society (DBS).

The building society, part of the Nationwide Group, appointed Sue Stedman to manage the manufacture and roll-out of tailored uniforms for its 235 customer advisers and management staff located across the organisation's 34 branches.

The uniforms have been provided to deliver a professional appearance, yet offers choice to wearers.

The advisers' suits have been created in a charcoal fabric, with female advisers having a long-line jacket, pencil skirt or parallel leg trousers.

This is teamed with a pink cotton-touch scoop-neck blouse, which is a bespoke design from Sue Stedman.

Male advisers have a white business shirt with a three-button jacket and tie.

Branch managers have a navy multi-stripe suit to offer a visual point of different for customers.

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