Focus UK: Maximising Email Deliverability

StrongMail Systems is producing a live webinar to provide UK and European-specific best practices and actionable advice for increasing inbox delivery and campaign effectiveness.

StrongMail Systems, the provider of on-premise solutions for marketing and transactional email, has announced an upcoming webinar for email marketers entitled, "Focus UK: Maximising Email Deliverability".

This complimentary webinar is being held on Monday, 28 April, 2008, and will cover best practices and practical advice for email marketers to improve email deliverability to European domains.

Getting legitimate messages to the inbox is getting harder as the top UK and EU ISPs institute safeguards to protect their users from spam, phishing and other email abuse.

However, by following best practices and using effective delivery technology, email marketers can increase delivery rates by sending messages in the manner that ISPs want to receive them.

In this interactive webinar, email deliverability expert Spencer Kollas and StrongMail UK managing director Paul Bates will discuss proven strategies for improving delivery rates and generating better results with more effective email campaigns.

Webinar: Focus UK: Maximising Email Deliverability.

Date: Monday, 28 April, 2008.

Time: 4:00pm BST / GMT +1.

Free Registration: www.strongmail.com/focusUK.

Webinar topics include the following.

* Best practices for inbox delivery to Hotmail, Yahoo! and other top EU ISPs.

* Authentication standards and how to leverage them.

* How to develop and manage your sender reputation.

* Resolution strategies for ISP deliverability issues.

* Effective message rendering techniques.

* Promotional opportunities for transactional email.

Speakers will be Spencer Kollas, Director of Delivery Services, StrongMail System, and Paul Bates, UK Managing Director, StrongMail Systems.

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