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Speed-Trap signs integration agreement

A Speed-Trap product story
Edited by the Marketingweek Marketplace editorial team Oct 31, 2008

Zencos has signed a partnership agreement with Speed-Trap to provide implementation and integration services and act as a reseller of Speed-Trap technology in North America.

Speed-Trap is a provider of software that uses web 2.0 technology that captures and delivers complete, real-time data on every individual online customer and prospect for website visitors or online browser-based applications.

Through the use of clean APIs, open data models and reporting interfaces, Speed-Trap transforms the data into digestible, meaningful and actionable information.

By applying its solution expertise to data captured using Speed-Trap, Zencos extends customer experience management by providing the appropriate analytical tools that identify customer behaviours and use that information to develop useful strategies and programmes for its customers.

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