Site Intelligence expands into Australasia

Continuing its aggressive growth plans, online business intelligence provider Site Intelligence has announced its expansion into the Australian market.

The move means that businesses across Australasia can now benefit from Site Intelligence's extensive expertise in providing seamless business intelligence across on and offline data; therefore improving the efficiency of their multichannel activity.

With a client list that includes names such as Boots, Dyson, Royal Bank of Scotland, SAP and Tesco, Site Intelligence has a vast amount of experience in providing the very best web analytics to some of the top online businesses in the UK and is expecting a lot of interest from the Australasian market.

David Smith, Director at Site Intelligence, who is setting up the Australasia office in Sydney, said: "There is huge potential for business across Australasia to improve its online performance as well as its multichannel activity.

"We saw this as a real opportunity for Site Intelligence and have had a fantastic initial response from an array of business sectors".

Site Intelligence recently announced a partnership with Business Objects, which has led to organisations being able to view their customers' activity seamlessly across all their channels to market; providing them with a much clearer total view of their business.

Site Intelligence is a leading web analytics and business intelligence provider with over seven years' experience and in-depth knowledge in the finance, retail and travel sectors.

Based in Oxfordshire, its range of services includes the highly adaptable core application Visitor Behaviour Information System (VBIS) which transforms business data into accurate, adaptable and actionable information.

VBIS enables businesses to gain the insight they require quickly and cost-effectively in order to profitably drive future customer led activity.

Site Intelligence is changing the face of business intelligence by delivering the only complete customer view.

The main point of difference for Site Intelligence is its ability to provide seamless online and offline behavioural analysis and reporting so that businesses have a 360-degree view of their customers.

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