Shopworks phone company fit out has nature theme
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Shopworks product story
Edited by the Marketingweek Marketplace editorial team
Nov 17, 2009
Shopworks has provided a nature-themed shop fit out for Russian mobile-phone operator, Megafon.
The contemporary interior employs a mix of colour and texture designed to achieve a representation of nature.
Boulder-shaped floor units display products and information below a large, asymmetrical lampshade 'cloud', while a 'forest waterfall' feature comprises 3,000 small metallic discs that are 'rippled' in front of an airflow.
Materials include a smooth, grey-stone flooring, ecologically sustainable wood slices in the service counter and soft, fabric-covered customer information pods.
Acrylic flowers are placed at the entrance, along with pot plants, warm lighting and a white tea scent.
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