Digital signage firm celebrates 20th anniversary

A Scala Broadcast Multimedia product story
Edited by the Marketingservicestalk editorial team Jul 17, 2007

Scala, the leading provider of end-to-end digital signage software with its InfoChannel platform, has unveiled a web portal as part of a year-long celebration of its 20th anniversary.

Scala pioneered the digital signage industry with its visionary InfoChannel software platform, which today is in its fifth generation.

Scala has grown to be the undisputed leader in the digital signage industry, offering the most advanced, stable, extensible and scalable technology in the industry.

In celebration of the 20th anniversary, Scala is launching an international campaign including presentations, historical information, sales promotions, the portal and more.

The portal contains a historic timeline, Scala trivia, interviews with long-time employees and more.

"Scala has a rich history and we want to share that with the world - this portal is a great way for customers and partners to get a good look into our past," commented Gerard Bucas, Chief Executive Officer of Scala.

"We're proud of how far we've come and we're looking forward to continuing to move ahead in the world of digital signage".

Scala, the world's largest provider of software for digital signage software used in retail, education, entertainment, government and other industries, is celebrating its 20th anniversary in 2007.

The company's cutting-edge multimedia software platform powers thousands of digital signs around the world including the digital signage networks of Rabobank, IKEA, Bloomberg, Burger King, T-Mobile, Virgin MegaStore, EuroDisney, Futuramedia, McDonalds, Warner Brothers, Shell, Esso, Ericsson and The Life Channel.

Since InfoChannel has field proven scalability, and is easy to manage, it is the platform of choice for many digital display networks ranging in size from one screen to thousands of screens with uses including advertising displays, touch screens, retail TV, LED billboards, lobby signage, digital menu boards and interactive kiosks.

Scala pioneered the industry of digital signage in 1987, and is today headquartered near Philadelphia, PA, with operations in California, the UK, France, Norway, The Netherlands, China and Japan.

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