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SalesFlow helps training firms to boost service

A Sawfish Software product story
Edited by the Marketingweek Marketplace editorial team Jun 12, 2007

Sawfish Software has launched a best-practice software solution designed to assist training organisations in delivering the highest levels of customer service.

Sawfish Software has customised its SalesFlow software, a customer relationship management (CRM) tool, to suit the requirements of training organisations.

The software has been developed with the input and experience of a number of training organisations.

Research and development has shown that training organisations receive a high number of leads, from both individuals and companies.

The expectation is often that the requested information will be delivered within a limited amount of time.

Sawfish Software has developed its SalesFlow programme to provide a variety of workflow options that cater for the different sources from which leads come and the different responses required.

Steve Hull, chief executive of Sawfish Software, said: "There are a number of specific requirements for sales organisations; they receive a high number of leads and it is important to distribute the appropriate information quickly - if a lead languishes in the system it is possible that the business could go elsewhere.

"SalesFlow gives the companies invaluable ongoing information about each lead, which could, for instance, enable up-selling or cross-selling as courses can often be followed up with further training at a later date.

"SalesFlow is designed to deliver the very best CRM at every stage of the company/customer relationship.

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