Product category:
Sponsorship
News Release from: Samaritans
Edited by the Marketingservicestalk Editorial
Team on 31 January 2008
Graham Norton stamps out stress
Employees across the UK are switching off their emails and wearing slippers to work on Friday 1 February to support Samaritans Stress Down Day.
The emotional support charity is bringing seasonal relief to busy workers and raising awareness of the detrimental effects of stress on people's health With over 80 per cent of workers saying they would rather phone in sick with flu or another problem rather than admit they were stressed, Samaritans' ambassador Graham Norton is encouraging people to speak out about work pressures and take better care of their emotional health this February
This article was originally published on Marketingservicestalk on 2 Oct 2007 at 8.00am (UK)
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Join with Samaritans for Stress Down Day
Great sponsorship and CRM opportunities are available for Samaritans' Stress Down Day on 1 February 2008.
Norton said: "I did work with a nightmare boss once who everyone hated but the frightening moment now is when you realise 'Oh my gosh, I am the boss! I am the one they go home and complain about.
"It is very important that there is a service like Samaritans out there, somebody people can turn to when things are really bleak and can't manage to put things in perspective for themselves.
"It's fantastic that no matter what time of day or night it is, there is someone to bounce off and assure you that this stressful time will pass.
"I have had disasters at work and crazy interviews, but if they are funny we end up keeping them in the show to make people laugh".
Employees are getting involved in the day by swapping stilettos for slippers, selling detoxing smoothies in the office, sponsoring colleagues to turn emails off for a couple of peaceful hours and creating a chill-out zone for people to hire out throughout the day.
Companies involved in the day include Royal Mail, BUPA, Dorset Cereals, Neal's Yard Remedies, Motorola, Taylor's of Harrogate, Topshop, First Direct, Lloyd's of London, Trader Media Group, RBC Dexia, Royal London, Allianz Insurance and WPA.
Join celebrity supporters Graham Norton, Stephen Fry, Trisha Goddard, Supernanny, rugby international Josh Lewsey and John Humphrys for the ultimate dress down Friday relaxation and exclusive Stress Down Day monster slippers by logging on to stressdownday.org and help Samaritans' 16,800 volunteers continue to answer the 4.8 million contacts received every year, one call every six seconds.
Samaritans' supporter Neal's Yard Remedies is helping people to beat the January blues by selling a De-Stress Kit, Harmony Gift Box and life coaching guide, '52 Ways To Change Your Life' in its 30 UK stores and donating 10 per cent of profits on these products to Samaritans.
In-store staff are qualified in natural medicine, providing remedy pick-me-ups from aromatherapy to nutritional supplements.
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