http://www.marketingservicestalk.com/news/roy/roy000.html Royal Mail news releases on Marketingservicestalk en-gb Copyright (C)2008 Pro-Talk Ltd. All rights reserved. Thu, 04 Sep 2008 08:00:00 UT Thu, 04 Sep 2008 08:00:00 UT http://www.pro-talk.com/images/protalklogo90.gif http://www.pro-talk.com/ 90 79 Royal Mail has announced a new direct mail 'seedbox' campaign, created by Meteorite, which aims to highlight its range of direct marketing campaign solutions. Mon, 04 Aug 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy115.html Royal Mail is continuing to demonstrate its commitment to the direct marketing industry by launching a dedicated production helpline for production managers. Tue, 01 Jul 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy114.html Companies can significantly increase the effectiveness of their customer magazines by altering frequency, pagination and distribution methods, an in-depth study has revealed. Mon, 30 Jun 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy113.html Royal Mail is demonstrating its commitment to the customer publishing industry by offering a financial incentive to organisations to benchmark their publications and improve their marketing value. Fri, 13 Jun 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy112.html Lloyds TSB has announced that it is the first UK bank to deliver a hybrid new media direct marketing campaign, targeting key prospects within the market. Mon, 09 Jun 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy111.html Customer publishers predict that segmentation of customer titles will increase by almost 50 per cent increase over the next two years, a new survey has revealed. Fri, 02 May 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy110.html Companies can increase the success of their direct mail activity by at least 50 per cent by following a five-point plan, an in-depth study of more than 600 mail campaigns has revealed. Wed, 30 Apr 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy109.html Clear information on delivery charges and the ability to track the progress of items ordered are important factors in a good online shopping experience, a Royal Mail study has revealed. Tue, 15 Apr 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy108.html Consumer Media Database companies could lose one third of their customers to rivals if they stopped sending them one simple thing - their monthly paper statement, research has revealed. Wed, 13 Feb 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy106.html Royal Mail has underlined its commitment to improving the effectiveness of direct mail campaigns by unveiling its first move towards creating a panel of expert data partners. Wed, 30 Jan 2008 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy105.html Consumers who receive a Christmas card from a business spend up to GBP100 with the company as a direct result, new research has revealed. Mon, 19 Nov 2007 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy104.html Royal Mail has launched an integrated business-to-business campaign to demonstrate the power of combining direct mail and digital media. Wed, 07 Nov 2007 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy102.html A special edition of Royal Mail's B2B customer magazine, Contact, has been launched to support the Touching Brands initiative to engage more of the senses through direct mail. Wed, 07 Nov 2007 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy103.html Royal Mail is continuing to fight back against increased competition by launching an innovative concept that brings all five senses to direct mail in order to build brand. Fri, 02 Nov 2007 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy101.html Integrating digital advertising with direct mail campaigns can increase customer spend by almost 25 per cent, according to research carried out by Royal Mail. Wed, 15 Aug 2007 08:00:00 UT Royal Mail http://www.marketingservicestalk.com/news/roy/roy100.html