Rainbow adds Lazytown's Sportacus to portfolio
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Rainbow Productions product story
Edited by the Marketingweek Marketplace editorial team
Aug 27, 2009
The Lazytown UK Sportacus character is a relative newcomer to Rainbow Productions' portfolio of licensed characters offered for personal appearance at leisure attractions and events.
Most recently, the character brought interactive entertainment to Longleat in Wiltshire in the form of the 'Get Active with Sportacus' activity from 27 July to 16 August 2009.
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