Product category:
Exhibitions
News Release from: Positive Business | Subject: Positive Business 08
Edited by the Marketingservicestalk Editorial
Team on 12 November 2007
Exhibition helps businesses that want to
go green
Positive Business 08 will bring together over 200 exhibitors committed to helping businesses in their environmental management and sustainability.
More and more products and services are being developed with the specific aim of helping other businesses reduce their negative impact on the world around them Many of the innovations also help businesses to save money or open up new revenue streams
Taking place at Olympia, London, on 16-17 April 2008, Positive Business 08 will bring together over 200 exhibitors who are committed to helping the busy manager to find their black book of green contacts.
The process of going green will not be reached overnight and many companies will need a step change in order to achieve it.
Positive Business 08 is about moving towards sustainability, working with business, sharing best practice and exploring the easy and practical solutions available.
The two-day event will offer more than 35 hours of free seminars with confirmed speakers that include senior representatives from Envirowise, Business in the Community, the Renewable Energy Association, The Sunday Times, Transport for London, Global Action Plan and The CarbonNeutral Company.
Exhibitor, Pat Pascoe from Kyocera Mita, commented: "We look forward to meeting businesses that strive to be more environmentally aware in their operations.
"Businesses need not spend more when considering greener ways of doing business, it takes an informed decision about the complete product life cycle and advice that cuts through the confusion when trying to decipher the options".
Exhibitor Jon Clift from publishing company Green Books commented: "Our books are bestsellers with many companies looking for easy advice on going green and ways that all company employees can get involved.
"Some of our authors will take visitors through a range of subjects from top tips to greening an office and sustainable travel options to ways of looking at climate change as a business".
The organiser, Positive Business Events, is working with suppliers under a set of carefully prepared guidelines to minimise negative impacts the event may have - all materials are from sustainable stocks, travel kept to the minimum and the ethos of reduce, reuse and recycle is a main management focus.
Positive Business is partnered with The CarbonNeutral Company to balance out the CO2 emissions associated with staging this event through verified, carbon-saving projects around the world.
Jonathan Shopley, Executive Director, The CarbonNeutral Company, said: "The current scientific consensus is that we need an absolute reduction in greenhouse gas emissions of 60-80 per cent by 2050, and we need to start delivering those reductions immediately.
"Positive Business 08 will help provide vital education on how companies can mitigate their own impact on the environment.
"We are working in partnership with Positive Business 08 because we know that businesses are committed to taking voluntary action on climate change and we want to support their efforts".
Jeremy Rees, Exhibition Sales Director, ECandO Venues, said: "We're delighted to welcome Positive Business to Olympia, the show's aim to educate businesses about their environmental management and sustainability fits in well with our own CSR policy.
"ECandO Venues takes its environmental responsibilities very seriously, we have been recognised for our efforts by winning awards such as the Association of Exhibition Organisers (AEO) and Event awards for Sustainability and have also been shortlisted for the Visit London Sustainable Tourism Award 2007.
"We're always keen to work with organisers to help them become more sustainable and pleased to be working with a show that offers a great platform encouraging other businesses to think more about their responsible business practices and what they can do to improve them".
"Businesses are increasingly recognising that long-term financial success can only be achieved by operating within the Earth's ecological limits and protecting the natural resources - the planet's capital - upon which we and wildlife depend," said Dax Lovegrove, Head of Business and Industry Relations at WWF-UK.
"We welcome events that drive this agenda and look forward to the Positive Business event in the pursuit of sustainable solutions".
Innovation in creating sustainable and environmental products is growing rapidly.
Positive Business 08 will bring some of this development and thinking together so that knowledge can be transferred and further creativity can be inspired.
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