Product category:
Smart cards
News Release from: P&MM | Subject: Spree-flex
Edited by the Marketingservicestalk Editorial
Team on 02 May 2007
Banks sign up Spree-flex for employee
benefit
Clydesdale and Yorkshire Banks are offering employees the UK's first prepaid flexible benefits debit card, Spree-flex from P+MM, providing major savings at high-street retailers.
Spree-flex is a Visa debit card developed by incentive specialists P+MM onto which employees can load flex funds They will then enjoy the benefits of savings with major high-street retailers when they shop
This article was originally published on Marketingservicestalk on 13 Mar 2007 at 8.00am (UK)
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It has been designed as part of the Clydesdale and Yorkshire banks' employee benefits package to drive staff loyalty and retention, improve motivation and support recruitment.
Launched under the banks' Affinity Rewards scheme, the new employee benefit programme will offer up to 10% savings at an extensive range of high-street retailers, including: Asda, Argos, Boots, Comet, Mothercare, Warehouse, HMV, Principles, Homebase, Halfords, River Island, JJB Sports, Brewers Fayre, Beefeater, TGI Fridays, Marriott Hotels and Debenhams.
Staff will have the opportunity to load credit onto their cards instead of the using the traditional paper voucher system.
Cat McDonald, Employee Benefits Manager for the Banks, commented: "We were looking for a discount scheme that reflects our forward-looking culture; introducing this card has enabled us to move the concept on to a whole new level as it reflects the way in which people shop today - we are delighted to be the first in the UK to implement the Spree-flex card.
"Initial feedback has been extremely positive".
John Sylvester, Director of P+MM's incentive and motivation division, said: "The Spree-flex card brings the incredibly popular concept up to date and we have no doubt it will prove to be a tremendous success.
"Spree-flex provides an efficient and secure way to distribute funds and we are confident that the loyalty effect of continuous reinforcement from a scheme branded card will add real value to corporate employee benefits programmes".
Clients using the Spree-flex card concept are able to personalise the standard card to their business or incentive campaign with their logo or, if required, can have a totally bespoke design.
This re-loadable card offers a cost effective option for reward delivery.
Spree-flex has a fully operating management system with users being able to activate, check their balance and check transactions either online or via a 24-hour Interactive Voice Response (IVR) service.
P+MM has also set up a working-hours customer service call centre to answer any queries, as well as a 24-hour lost and stolen helpline.
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