Product category:
Direct Marketing
News Release from: Pitney Bowes | Subject: AT2/AT3 Product Attaching System
Edited by the Marketingservicestalk Editorial
Team on 29 August 2007
Pitney Bowes launches Product Attaching
System
Mailstream technology firm Pitney Bowes has launched the AT2/AT3 Product Attaching System, bringing communication intelligence to businesses wishing to maximise the impact of mail communications.
The Product Attaching System is a simple solution for service providers and transactional mailers looking to increase revenues by integrating value-added services The system automates the attachment of products such as embossed cards, business cards, loyalty cards and even novelty magnets at speeds of up to 25,000 mailpieces per hour
This article was originally published on Marketingservicestalk on 1 Aug 2007 at 8.00am (UK)
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The servo driven card feeder applies cards to within a tolerance of 3mm and can place two cards on one piece.
Users can reduce operational costs through the flexible platform, which makes it easy to set up and operate.
A single Programmable Logic Control system allows fast and easy adjustments to be made in order to meet current and future requirements and process a wider range of applications and material.
The system helps businesses increase productivity thanks to a fast changeover to new applications in 15 minutes or less, and the integrated NordsonO Hot Glue system enables setup through a centralised interface.
Gareth Stoten, General Manager, UK and Republic of Ireland, Pitney Bowes DMT, commented: " The Product Attaching System allows businesses to sustain competitive advantage by providing unique services to customers.
"There is an increasing call for mailing sophistication as businesses look to maximise the cost efficiencies and reach of the mail to win business and grow share of customer.
"The Product Attaching System provides industry-leading processing speeds and unique product attaching opportunities while producing high-quality documents that are more personal, timely and relevant.
"By using this communication intelligence in the mailstream businesses can develop more effective, efficient and far more profitable relationships with customers, prospects, suppliers and employees alike.".
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