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    <title>RSS News Feed for PDV - from Marketingservicestalk</title>
    <link>http://www.marketingservicestalk.com/news/pdv/pdv000.html</link>
    <description>PDV news releases on Marketingservicestalk</description>
    <language>en-gb</language>
    <copyright>Copyright (C)2008 Pro-Talk Ltd. All rights reserved.</copyright>
    <pubDate>Thu, 20 Nov 2008 08:00:00 UT</pubDate>
    <lastBuildDate>Thu, 20 Nov 2008 08:00:00 UT</lastBuildDate>
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      <title>PDV launches mobile phone lead prescreening</title>
      <description>PDV has launched mobile phone lead prescreening to ensure each number it delivers is live, is on a phone network, has been switched on within 24 hours and is not connected to a data device.</description>
      <pubDate>Thu, 23 Oct 2008 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv108.html</link>
    </item>
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      <title>TV voting rip-offs undermine faith in broadcast</title>
      <description>New research reveals that TV and radio phone-in rip-offs have damaged people's perception of the honesty of broadcast ads and the unbiased nature of its news.</description>
      <pubDate>Wed, 04 Jun 2008 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv107.html</link>
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      <title>PDV launches Free Book Club at IDMF</title>
      <description>The Free DVD Club launched last year via PDV's competition and free coupon portal Fair Exchange has been so successful that it is to be followed by the launch of a Free Book Club.</description>
      <pubDate>Wed, 09 Apr 2008 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv106.html</link>
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      <title>Entertainment launch gives boost to opt-in lists</title>
      <description>The launch of an online free DVD club is set to boost substantially the quantity of fresh, permission-based data available to marketers.</description>
      <pubDate>Tue, 30 Oct 2007 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv105.html</link>
    </item>
    <item>
      <title>How to make web advertising work</title>
      <description>Irrelevant and intrusive online ads can prejudice consumers against a brand, so Derick Hill, MD of online permission-based marketing company PDV, offers advice on how to get web advertising right.</description>
      <pubDate>Tue, 25 Sep 2007 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv103.html</link>
    </item>
    <item>
      <title>GBP1million letter dumped in junk mail box</title>
      <description>The email informing Phung Ngu that she had won GBP1million on the Daily Draw free games site was wrongly directed to her laptop's junk mail box.</description>
      <pubDate>Tue, 25 Sep 2007 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv104.html</link>
    </item>
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      <title>PDV relaunches games sites as Fair Exchange</title>
      <description>PDV, the UK's second largest supplier of online data rental services, has rebranded its free-to-play websites, including Daily Draw, Fruitillion and Chooseaprize, under the Fair Exchange name.</description>
      <pubDate>Wed, 05 Sep 2007 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv102.html</link>
    </item>
    <item>
      <title>Permission marketing firm snaps up NDL Realtime</title>
      <description>Online permission-driven marketing company PDV, famous for its Daily Draw, Chooseaprize and Fair Exchange consumer websites, has bought NDL Realtime from its founders.</description>
      <pubDate>Tue, 12 Jun 2007 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv101.html</link>
    </item>
    <item>
      <title>Dynamic Scorecard is big hit at IDMF</title>
      <description>Online permission marketing specialist PDV showed its customer profiling product Dynamic Scorecard at the International Direct Marketing Fair.</description>
      <pubDate>Fri, 18 May 2007 08:00:00 UT</pubDate>
      <category>PDV</category>
      <link>http://www.marketingservicestalk.com/news/pdv/pdv100.html</link>
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