Business support website gets Nomensa redesign
A
Nomensa product story
Edited by the Marketingweek Marketplace editorial team
Jul 15, 2009
Nomensa has designed a community-focused website for Business Startup Community, a start-up and small business support company.
The redesign features professional, clean and usable designs, as well as an increased focus on community engagement.
Nomensa identified several areas of the existing website that were failing in terms of usability, including the member sign-up process.
As an opportunity for the business, this became a key goal to improve; ensuring the journey of becoming a member was smooth and intuitive.
Throughout the project Nomensa worked closely with the Business Startup Community to develop clear and simple journeys for users to complete their online goals - for example, seeking professional advice as a start-up business or how to nurture an existing business.
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