New Venture launches PR Success e-newsletter
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New Venture Publishing product story
Edited by the Marketingweek Marketplace editorial team
Jan 20, 2009
New Venture Publishing has announced the launch of PR Success Monthly, an e-newsletter for PR and marketing professionals.
The January newsletter features 10 top tips for handling PR in the recession, and the first of a regular 'Five Minutes With' slot in which editors explain frankly what they want - and do not want - from PR.
The e-newsletter has a feature on why singer and fashion designer, Gwen Stefani, became such a great celebrity endorsement for maternity fashion and children's goods retailer, Mamas and Papas.
In the first of a regular series, 'Press Release Clinic' looks at how to craft a release introduction that will make editors sit up and take notice rather than reach for their delete button.
There is also news of a survey in which 115 PR clients tell what they look for when they study proposals from agencies pitching for their business.
PR Success Monthly is free to professionals in public relations and marketing who register at the dedicated PR Success website to receive it.
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