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Product category: Search marketing
News Release from: Guava | Subject: Ascendex
Edited by the Marketingservicestalk Editorial Team on 07 February 2008

Neutralize team gear up for TFMandA Show

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Search engine marketing agency Neutralize is busy preparing to exhibit at the Technology for Marketing and Advertising show on 12 and 13 February 2008 at Earls Court 2 in London.

This year's keynote speakers include Blake Chandlee, Commercial Director of Facebook, and Saatchi and Saatchi Director, Neil Hughston Alongside exhibiting at the show Neutralize's Technical Director Edward Cowell has been invited to speak at the event

The seminar, entitled The UK Search Marketing Landscape: Back to the Future, will be given by Edward Cowell and Linus Gregoriadis of e-consultancy.

In April 2007 e-consultancy and Neutralize embarked on producing the UK's biggest piece of research into the use of search engine marketing.

The completed benchmark report was embraced by those in the search industry and those wishing to gain a deeper understanding alike.

Looking at the highlights and surprises from the 2007 report the speakers will make their predictions for changes and trends for search engine marketing in 2008.

The Neutralize team will be ready and waiting on stand G5 to meet delegates to discuss all elements of their search marketing campaigns.

They will have experts in social media strategy, link building, search engine optimisation and pay-per-click advertising on hand to answer questions and demonstrate Neutralize's unique in-house tool set Ascendex.

Lotte Mahon, Marketing Manager at Neutralize, believes that the show will be a great experience for the team: "We are all excited about attending the TFMandA show; it will be a great opportunity to catch up with our industry peers and to engage with all the fantastic delegates attending".

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