Product category:
Search marketing
News Release from: Netrank
Edited by the Marketingservicestalk Editorial
Team on 10 August 2007
TrustedPlaces teams with Netrank to
develop search
SEO specialist Netrank has been selected by TrustedPlaces, an online resource for lifestyle locations based on community reviews, to drive natural search traffic and enhance online marketing.
Netrank will initially undertake a search engine audit of TrustedPlaces to identify how best to improve the volume and quality of traffic to the TrustedPlaces site Netrank will also use its product Linkscape to map the online landscape for TrustedPlaces to discover which sites it should engage with to increase the number of users and build the reputation of the site
This article was originally published on Marketingservicestalk on 24 Aug 2007 at 8.00am (UK)
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The site is an excellent example of web 2.0 in practice - an online community allowing users to review, recommend and bookmark places they have visited including restaurants, bars, shops, galleries and much more.
Netrank will help TrustedPlaces communicate this throughout the web on a larger scale.
TrustedPlaces is currently focused on extending and improving their product offering and have chosen to work with specialist agency Netrank to complement in-house activity.
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Sokratis Papafloratos, co founder and CEO of TrustedPlaces, commented: "Natural Search is one of the primary traffic drivers to TrustedPlaces.
"Netrank has demonstrated significant innovation and expertise in this area and we're looking forward to working with their team".
Lucy Allen, Managing Director of Netrank, said: "We're excited to be working with TrustedPlaces on its search strategy - it is a dynamic company and the concept behind the site is unique.
"Social networking is becoming increasingly more important in relation to building search positions and we will be working hard to combine TrustedPlaces' expertise with our own to get some great results".
Netrank was established in 2000, specialising in offering ethical search engine optimisation and online brand reputation services.
We quickly established ourselves as one of the UK's leading SEO agencies and now offer our services to over 30 blue-chip companies.
We have offices in London and Exeter, and our wide range of services are used by companies in the UK, USA, Germany, France, Italy, Spain and Scandinavia.
As one of the leading search engine optimisation agencies we have won and been shortlisted for a number of awards: 2006 - Finalist Fresh Digital Awards, Best Use of Search 2005 - Winner, IMA Awards, Best use of Search for the London 2012 Olympics campaign.
2005 Net Imperative - Best use of Search Awards - Finalist 2004 Internet Marketing Association - Best use of Search - Finalist (the only natural search project in the final) 2004 - KPMG Best use of Technology - Finalist.
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