Netpresenter offers affordable digital signage

Netpresenter has introduced Netpresenter Standard Communications Suite, an affordable, entry-level digital signage and PC screensaver solution for small and medium-sized businesses.

For GBP695, SMEs can now enjoy professional digital signage on both big screens and PCs, as used by multinationals worldwide, including Sony and Nokia.

With this end-to-end software suite, professional-looking presentations can be created online within minutes.

Users can easily add text, photos, logos, Flash images, (streaming) video and hyperlinks.

These presentations can then be played back on all available screens, such as big LCD/ plasma screens, PC monitors (as desktop player or screensaver) and even mobile phone and PDA screens.

"Even though prices for LCD and plasma screens have decreased dramatically over the past years, most small and medium-sized businesses could not afford a truly professional digital signage solution," said Frank Hoen, Netpresenter CEO.

"Most software is still high-priced, and a series of big screens remains quite an investment; with the entry-level Netpresenter software suite, organisations can broadcast their news on any screen available, whether this is a PC or TV screen, so not only is the software more affordable, but the additional expenses are negligible, finally bringing professional digital signage within everyone's reach.

"This can have a tremendous impact on the business performance of SMEs, as digital signage advertising has true stopping power.

"Recent research by consumer research company OTX* found 63 per cent of all adults notice advertising on big screens, which is more than any advertising media.

"People are often entertained by the big screens, which helps the message to sink in better.

"The same research showed no less than 36 per cent of the interviewees took action as a result of seeing adds on big screens".

But Netpresenter's communications software cannot only be used to inform customers and visitors of the latest discounts, products and plans.

It can also be used to inform staff of the latest internal news, or warn all in case of an emergency.

"A lot of companies still communicate with their staff via emails-to-all; even though everybody knows these mails are not very well read, companies often lack a better solution", said Hoen.

"Netpresenter actively brings the news to the staff's attention, any time they are not working; because they see the same message several times, it is not only noticed, but also remembered better".

As well as easy and affordable digital signage solutions for small to medium-sized businesses, Netpresenter provides software suites tailored to the needs of larger organisations: Netpresenter Professional Software Suite for medium to large organisations, and Netpresenter Enterprise Software Suite for multinational corporations.

Netpresenter's communication software is already used by 1 million users working at multinationals worldwide, including Sony, Nokia and DSM.

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