Celebration portals offer sponsorship deals

Internet portals covering St Patricks Day and Christmas Day are offering sponsors the chance to capitalise on the excitement surrounding the dates.

The whole of America is swept up with the excitement of St Patrick's Day.

UK Brands can now 'catch the wave' of this excitement and be associated with this most famous of festivals.

Sharing the brand aura of this massive event increases the return on investment providing a very cost-effective entry point into this vast and lucrative market.

With top ranking in google.com for St Patricks Day and 2 million visitors a year mainly of US origin the co-sponsorships at $20,000 offer a low-cost branding opportunity.

Additional Sponsorships of Parade Pages by State offer further regionalised opportunities.

For UK beverage companies the sponsorship of the Fun Runs and Irish Pub state pages offer a perfect qualitative environment.

Sister site Christmas Day is one of the leading UK Christmas internet portals, with a projected 250,000 visitor traffic for 2007.

It too is offering sponsorships for its Chocolate and Gourmet Foods categories.

Sponsorship is recognised as a powerful brand-building tool; couple this with explosive growth of Christmas e-commerce and the perfect qualitative environment of christmas-day.com and a powerful synergy results.

Such internet sponsorships allow the greatest creative scope for digital agencies and the sponsor's PR companies.

Priced at GBP3,000 the sponsorships provide a classic creative media planning opportunity.

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