Schools campaign to raise sun safety awareness

Garnier Ambre Solaire and the National Schools Partnership are to launch a campaign entitled 'Wrap, Splat, Hat' to educate children on the importance of sun safety.

The campaign aims to raise awareness of sun safety and sets out to increase the number of children and parents who protect themselves from the sun both at school and at home.

As part of the campaign, Garnier Ambre Solaire is providing free educational resources to deliver the sun protection message to children and their parents in the run up to the summer holidays and coinciding with National Sun Awareness Week in May.

The campaign will also involve television advertising and in-store pack promotions.

Activity, addressing 3-11-year-olds and their families, aims to target 5,000 primary schools in the UK and 300 schools in Ireland.

The intention is that 1.8 million pupils and 2.6 million parents will be reached in the UK and 50,000 pupils and 72,000 parents in Ireland.

The 'Wrap, Splat, Hat' sun protection concept helps establish a fun routine that can be used both in class and assembly.

Resources to support the campaign have been written by qualified Key Stage One and Key Stage Two teachers for the National Schools Partnership.

They include a 'Passport to the Sun' containing, interesting facts, games and take-home activities to do during sun protection lessons.

In addition, sticker sheets with the appropriate sun safety message, 'Wrap, Splat, Hat', are available.

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