Product category:
Public relations
News Release from: Mulberry Marketing Communications
Edited by the Marketingservicestalk Editorial
Team on 06 July 2007
Mulberry limbers up for Fight Fit PR
business
Fight Fit, the fast-growing fitness training company, has appointed Mulberry as its first UK PR consultancy to increase awareness of the services it provides.
Services provided by Fight Fit include boxing workouts, personal training programmes, self-defence instruction, body core conditioning as well as VO2 testing and training for improving oxygen intake Fight Fit group and one-to-one fitness sessions are staffed by certified experts in sports science, specialist fitness motivators, and former European and Commonwealth boxing champions
This article was originally published on Marketingservicestalk on 6 Jul 2007 at 8.00am (UK)
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Martin McKenzie, Managing Director of Fight Fit, said: "Only Fight Fit has the respect of both the fitness and boxing communities; we have a proven pedigree in improving the fitness performance of everyone from office workers to celebrities and elite athletes.
"We now want to grow awareness of the range of services we provide".
Commenting on the appointment, Mulberry CEO Chris Klopper said: "It is very exciting to be given the opportunity to work with Fight Fit, which is one of the hottest brands right now in the fitness industry and has got the right combination of fitness, boxing and nutritional programmes.".
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