Product category:
Web design and development
News Release from: Marketworks
Edited by the Marketingservicestalk Editorial
Team on 10 May 2007
Marketworks' customers tap into Amazon
Customers of the multi-channel online services and technology company can now sell through Amazon without having to upgrade or change their inventory and order-processing software.
Amazon is the largest online retail market with expected global sales of $15 billion in 2007 By integrating Amazon's Merchants@ programme into its ecommerce platform, Marketworks can now offer customers of its multi-channel online services and technology the chance to sell through Amazon without having to upgrade or change their inventory and order-processing software
This article was originally published on Marketingservicestalk on 10 May 2007 at 8.00am (UK)
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Marketworks' automated features significantly reduce the amount of time required to list, manage and process sales from multiple online channels including the company's own website, eBay, and now Amazon.
Regardless of where orders are generated, they can be processed and managed in the same way.
Kyle Antcliff, VP International, Marketworks, said: "Amazon represents a significant opportunity for many of our UK customers, the majority of which have already established successful store front and eBay businesses and are now looking for new growth opportunities.
"Third-party sales represent over 30% of Amazon sales and, because people are used to buying from Amazon, it has earned their respect and has a strong reputation for service and quality.
"Basically, consumers feel comfortable ordering from Amazon".
Marketworks' end-to-end solution includes technology, strategy, marketing, customer care and logistics, offering unparalleled efficiency for sellers.
For example, inventory quantities held in Amazon are automatically updated based on stock availability records held within Marketworks.
Tamsyn Lea, Sales Manager, Momento Watch, a European Top 100 online watch retailer, said: "Amazon has proved to be a great marketplace for us and managing the increase in sales has been greatly simplified by the fact that we are able to receive Amazon order details directly into our Marketworks order module and seamlessly manage inventory availability and order processing".
Marketworks attributes its rapid growth in the UK, its second largest global market and one worth in excess of £30 billion, to its customers' success in aggressively expanding their online sales beyond their web store to other online channels, using a combination of the best ecommerce technology available, and its outsourced fulfilment and customer care solutions.
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