Product category:
Promotional marketing agencies
News Release from: Motivcom
Edited by the Marketingservicestalk Editorial
Team on 21 November 2007
Motivcom acquires Protravel and
Protravel TB
Motivcom, a leading marketing services group providing incentive and motivation services, has completed the acquisition of Protravel and Protravel TB.
Protravel and TB specialise in providing travel and entertainment-related promotions solutions to leading sales promotion agencies and FMCG brands Their products and services include travel promotions, group travel and incentives, sports and hospitality packages, prizes for competitions and prizewinner management
Motivcom paid a cash consideration of GBP1.15 million for the two businesses.
Protravel and TB will become part of the Travel and Leisure Promotions division of Motivcom's subsidiary PandMM, already one of the leading suppliers of travel and leisure promotions and travel-related promotional products to the UK marketing industry.
Pro Travel and Pro Travel TB was established in 1983 and is run by Will Redfern.
The company has eight staff based at Ampthill, Bedfordshire.
David Lebond, executive director of Motivcom and responsible for the PandMM Travel and Leisure Promotions division, commented: "This is a fantastic opportunity to strengthen our already powerful position in the sector by acquiring a well-established leading name in this market.
"The two teams have vast combined experience and there is excellent synergy between them".
Will Redfern, managing director of Protravel and Protravel TB, commented: "I am delighted that Protravel and Protravel TB will become part of such a dynamic, professional and successful organisation whose capabilities offer exciting new opportunities to our customers and staff".
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