Creative conferencing offers fresh approach

A Mirage Events product story
Edited by the Marketingweek Marketplace editorial team Sep 12, 2007

Mirage Events advises clients to think differently and make use of Creative Conferencing to ensure events are more interesting, memorable and valuable.

Are you looking for a fresh, creative approach to conferencing? Do you need to surprise, motivate and invigorate your audience? Would you like to produce a truly unique experience, tailored to specific objectives? Do you need every GBP in your budget to count? Are you ready to think differently? If so, then we would welcome the opportunity to tell you more about how 'think differently - Creative Conferencing' can add value to your event.

But first, what is Creative Conferencing? It's completely different to the standard agenda of plenary, break-outs, team building and gala dinner.

It takes the meeting outside the conference room to new environments allowing delegates to enjoy the surroundings and venue.

It breaks delegates into smaller, more intimate teams who can work together to assimilate information, discover and learn.

It uses best practice from all components of an event, adds innovation and creates a bespoke experience tailored to your communication needs.

It suits both internal and external audiences of between six and 200.

It can be applied to product launches, user and focus groups, conferences and meetings, development groups and induction days.

It works equally well for corporate, business, sales, technical or training content.

It encourages teamwork, ensures buy-in and understanding in a fun, yet meaningful way.

It challenges convention and puts the delegate at the centre of the event, facilitating multi-direction communications rather than a one-way, or even two-way flow.

It's a new approach to live event communication that aids message retention, creates energy and builds a different mindset.

It can be set in the UK or abroad and last from one to three days.

It's a creative, unconventional, yet tried and tested approach that Mirage has used for a number of blue-chip companies.

If you are intrigued by the possibilities then please give us a call.

We look forward to discussing how we can help you produce an event with a difference - one that truly meets communication objectives and inspires your audience.

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