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Mirage Events
All articles from Mirage Events
Mirage creates 'Apprentice'-style challenge
Mirage Events has created a contemporary 'Apprentice'-style challenge to fit within a pharmaceutical company's 'Power to Perform' initiative.
News from Marketingweek Marketplace, 10 November 2009
Events must be stimulating not soporific
Mirage Events has considered ways in which organisers can breathe life into their events, adding light and shade, interest and variety while still keeping on track.
News from Marketingweek Marketplace, 4 September 2009
Mirage explains pros and cons of event pitching
Mirage Events has explained the pros and cons of putting an event out to pitch, and how to set about choosing the right agency.
News from Marketingweek Marketplace, 10 July 2009
Mirage creates hospitality event for UK firm
Mirage has revealed how it proposed and produced an exclusive hospitality event during an industry exhibition in Cannes for a UK building and construction company.
News from Marketingweek Marketplace, 24 April 2009
Companies should embrace Creative Conferencing
Mirage Events has explained how agencies and in-house companies can push the boundaries when producing events by thinking differently and embracing 'Creative Conferencing'.
News from Marketingweek Marketplace, 26 March 2009
Mirage discusses corporate hospitality techniques
Corporate hospitality, if used correctly, is one of the most successful ways of forming, developing and cementing business relationships, according to Mirage Events.
News from Marketingweek Marketplace, 12 March 2009
Mirage empowers delegates with Apprentice task
Mirage Events has revealed how it helped a leading pharmaceutical company fulfil its objectives for its annual conference.
News from Marketingweek Marketplace, 26 February 2009
Good planning proves vital for event theming
Huge importance is attached to event theming - a good theme can bring your brand to life, encapsulate and reinforce messages, set the mood and provide a thought-provoking backdrop to an event.
News from Marketingweek Marketplace, 12 February 2009
Mirage white paper gives event organisation tips
Mirage Events has released a white paper that considers ways that corporate event organisers can make their Christmas party, summer ball or corporate anniversary an event to remember.
News from Marketingweek Marketplace, 19 January 2009
Mirage designs sales skills conference
Mirage Events has designed a conference for a multinational pharmaceutical company aimed at equipping its UK sales team with skills, confidence and motivation to win and retain business.
News from Marketingweek Marketplace, 4 December 2008
Mirage white paper gives conference tips
Mirage Events has released a white paper that considers ways that event managers can breathe life into their conferences and explains the advantages of using an outside production agency.
News from Marketingweek Marketplace, 26 September 2008
Entertain, impress and influence your guests
Corporate hospitality, if used correctly, is one of the most successful ways of forming, developing and cementing business relationships, argues Mirage Events.
News from Marketingweek Marketplace, 1 July 2008
Planning the perfect corporate party
Mirage offers simple tips on how to motivate, reward and recognise your employees through creative, fun and well-executed social events.
News from Marketingweek Marketplace, 6 February 2008
Conference explores The Power of Persuasion
A two-day sales conference produced by Mirage for a global pharmaceutical company offered a thought-provoking experience to equip the sales team with innovative selling techniques.
News from Marketingweek Marketplace, 16 November 2007
Radical style and agenda makes events memorable
In today's fast-moving, budget-conscious environment, event managers are constantly under pressure to produce more, for less: Mirage Events explains how Creative Conferencing can help.
News from Marketingweek Marketplace, 1 October 2007
Creative conferencing offers fresh approach
Mirage Events advises clients to think differently and make use of Creative Conferencing to ensure events are more interesting, memorable and valuable.
News from Marketingweek Marketplace, 12 September 2007
Sourcing suppliers for far-flung events
Sourcing and evaluating a new event supplier, particularly in more remote parts of the world, can be a challenge, but Mirage Events has some tips on the best approach to take.
News from Marketingweek Marketplace, 16 July 2007
Why theming an event pays diverse dividends
A good theme for an event can bring a brand to life, reinforce messages, set the mood and provide a fun backdrop, but don't let the theme overpower an event, argues Mirage Events.
News from Marketingweek Marketplace, 20 June 2007
Why the recce is essential for successful events
A site inspection, site visit, reconnaissance trip or recce is key to the smooth logistics of an event, argues event specialist Mirage in this white paper.
News from Marketingweek Marketplace, 11 June 2007
Pharmaceutical firm enjoys team-building event
Mirage Events developed "The Great Smoothie Challenge", a fun, dynamic and unique activity day, as part of a two-day sales conference for a leading pharmaceutical company.
News from Marketingweek Marketplace, 3 May 2007
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