Product category:
Media
News Release from: Media Mountain
Edited by the Marketingservicestalk Editorial
Team on 03 October 2007
MediaMountain opens UK office
Successful pan-European media owner MediaMountain has launched its first UK office in London.
Offering unique creative use of outdoor, ambient and digital media solutions for a host of brands including Canon, Nissan, Nike, Lexus and Philips, MediaMountain is the specialist in mindset media creating bespoke marketing solutions for top brands at over 200 European Alpine resorts "We offer access to the Holy Grail for brand advertisers - over 40 million affluent, sophisticated, AB, consumers aged 14-50, 2 million of whom are from the UK", said Jason Cooper, UK Sales Director
"Furthermore the brands we work with benefit from the stunning setting we are able to provide and the unique mindset our consumers are in when enjoying the thrill of a ski holiday.
"Their campaign message is not diluted by the presence of 10, 20 or even 30 other brands but rather enhanced by the unique uncluttered environment".
Media Mountain partner, Bart Marijnen, added: "We started MediaMountain in 1999 in The Netherlands servicing Dutch brands at preferred Dutch ski resorts.
"We've grown at a phenomenal rate since then to become a pan-European media owner with offices in Amsterdam, Geneva, Paris and now London.
"We also have in-house state-of-the-art production facilities in The Netherlands which allow us to offer true, market-leading creative use of technology to create media firsts for our clients.
"The opening of the London office has been in response to the enormous surge in interest we have seen from the UK market for both British brands and pan-European advertisers who plan Europe-wide campaigns from the UK.
"We are now able to offer a one-to-one bespoke service to our clients in the heart of the media centre of Europe".
Jason Cooper has joined Media Mountain after 17 years spent working in the marketing services industry: "I have always worked with large global FMCG, automotive and financial brands and have longed for the opportunity to offer truly market-leading creative solutions for my clients which are innovative, cutting edge and actually work.
"For me, Media Mountain provides an exciting opportunity for brands to really engage with an often elusive and difficult to reach target audience in a unique way not currently on offer in the UK".
Media Mountain was nominated for "Best Out of Home Award" at this year's MandM Awards for its work with Canon.
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