Key to icons
Video
Company news
Product news
Downloads
Application news
Technical Articles
The Logic Group
All articles from The Logic Group
Logic Group releases loyalty scheme guidelines
The Logic Group has revealed important guidelines on how businesses can initiate a successful customer loyalty programme.
News from Marketingweek Marketplace, 20 August 2009
Logic: approach to loyalty must be reconsidered
Consumer research by the Logic Group and Ipsos Mori has revealed that UK businesses need to urgently rethink their approach to keeping customers loyal as the impact of the recession deepens.
News from Marketingweek Marketplace, 30 March 2009
Economic crisis affects mentality of shoppers
The tough economic environment we are experiencing today has heightened the awareness of consumers regarding the way they spend money.
News from Marketingweek Marketplace, 11 February 2009
Top retailers install gift card centres
Secure transaction specialist The Logic Group, working with pre-pay technology partner InComm Europe, has supplied gift card centres to Asda, Woolworths and Shell petrol stations.
News from Marketingweek Marketplace, 30 April 2008
Featured articles
-
Integrated research service is now online
McCallum Layton has launched an online service that provides a fully integrated research and insight management solution.
-
Tealeaf provides customer experience insight
Direct Ferries has deployed Tealeaf's customer experience management software to provide insight into how customers are using the company's website.
Browse by category
- Design and print services (481)
- Direct marketing (464)
- Events, meetings, conferences and exhibitions (608)
- Data services (753)
- Online marketing services (2152)
- Media owners (90)
- Promotions and incentives marketing (587)
- Training, Development and Courses (157)
- Point of purchase and design services (620)
- Trade associations and professional bodies (360)
- Agencies and consultancies (1750)
- Market research (294)
