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Live and Breathe develops prepaid gift card POS

A Live and Breathe product story
Edited by the Marketingweek Marketplace editorial team Feb 9, 2010

Live and Breathe has been appointed by Coinstar E-Payment Services to develop an in-store communications programme and windows campaign to run within partner retailers.

The agency has initially been tasked with developing in-store point-of-sale (POS) and window displays for Coinstar partner Clinton Cards, to roll out across all 465 UK locations.

Coinstar 'Gift Card Centres' allow shoppers to purchase a selection of prepaid gift cards from brands including Itunes, Pizza Express, Debenhams, Red Letter Days, Virgin Experience Days, Laura Ashley, B and Q, Argos, Comet, Habitat, New Look and others.

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