Product category:
Licensing
News Release from: Licensing.biz
Edited by the Marketingservicestalk Editorial
Team on 23 May 2008
Tanside to work on new Beano and Dandy
gift line
Licensing.biz reports that characters such as Bananaman, Desperate Dan, Minnie the Minx and Korky the Cat are included in the new licensing deal.
UK agency Start Licensing has revealed a deal with Tanside for a new collection of collectable and gift belt buckles The buckles will feature a variety of Beano and Dandy characters including Bananaman, Desperate Dan, Minnie the Minx and Korky the Cat
This article was originally published on Marketingservicestalk on 28 Sep 2007 at 8.00am (UK)
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Tanside will produce the buckles from pewter and they will have embossed character designs painted in full colour.
Retail distribution will include Tanside's own website, and specialist website Fine and Dandy.
"The quality of this product range is tremendous," said Ian Downes, director of Start Licensing.
"Tanside have produced a high spec product and respected the heritage of the characters.
"This is quite a specialist product area, but it is one that has a solid collector base and we know that The Beano and The Dandy have a rich heritage which appeals to collectors".
Jon Haynes, MD of Tanside, added: "The production of these new products will complement our existing ranges well and form the perfect new addition to our strong portfolio of prestigious licences".
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